About me

Advertising – love it or hate it advertising surrounds us, it informs, encourages or just plain annoys us.

My name’s Sam, I used to work as an ad writer, now I freelance as a writer, and use my increased spare time to taste test wines and walk my dog (usually not at the same time)! I can see the traps set for the unknowing consumer, but I can also admire the artistry that comes with the best and most obscure in the field. I’ll share some of my favourite ads, and try and explain what makes good or bad content. I’ll also try to highlight how advertising pulls us in to unwise spending habits, and impulse buying.

But, with advertising dominating the world I can’t capture it all – feel free to share some of your favourites!

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